SocialMap™ conducts a comprehensive internal social media audit.
Analyze existing current and past on-line efforts.
Record and detail the base, reach, engagement and conversion of current engagement.
Develop a competitive benchmark.
Compare what other companies and individuals are doing in your market space.
Determine target demographics.
Create a detailed description of the ideal customer for your product or service.
Set internal goals.
Determine specific business goals and the KPI’s used to evaluate those goals.